We advise. We lead. We build.
01
We advise.
The future brings both opportunities and difficult choices. We bring fresh perspectives, deep industry expertise and strategic insight to help you navigate what comes next and make the decisions that matter.
02
We lead.
Making the right decisions is only the beginning. We bring the right people together, take ownership of complex transformations and stay by your side to turn ambition into lasting value.
03
We build.
Great ideas deserve to become reality. We combine engineering expertise with AI and modern technology to create solutions that work in practice, solve real problems and keep delivering value.
Ajeto is a Copenhagen-based, AI-native transformation partner helping visionary leaders set direction and accelerate transformation. We bring strategy and foresight, transformation leadership and software and AI engineering together in one team, and take responsibility from the first strategic choice to solutions that work in practice.
Advice only creates value when it leads to action. So we work side by side with our clients, bring in the right people, expertise and partners, and stay until the change is real. Your ambition becomes ours, and we see it through.
At the heart of Ajeto are three values: community, expertise and freedom. We believe in making each other better, sharing knowledge and challenging ourselves to raise the bar. We give people the freedom to take initiative, explore new ideas and challenge the status quo.
Meet the partners

Terkel Tolstrup
CEO, Partner
Transformation & Governance
Jakob R. B. Jensen
Partner
Software & AI Development
Tine Aggerholm
Partner
Strategy & Foresight, Retail
Chris Kovacs
Partner
Strategy, M&A & Transformation
Thor Hvidbak
Partner
Data & AI, Health & Public Sector
Contact us
Address
Ajeto P/SRådhuspladsen 16
1550 København V
We take a stand.
On technology, data and AI, and the society they are changing.
Rethinking Leasing Strategy: Why Fit-Out Contributions Fall Short
Turn the CPR register into a phone book (in Danish)
The government's digital health assistant needs rethinking from the ground up (in Danish)
The second AI bubble and the necessary landing of the hype (in Danish)
Are you a boomer strategist? (in Danish)
Urban resilience: avoid empty space and get public spaces ready for the downturn (in Danish)